Website Redesign & Development
The firm's website described its services accurately but gave prospects no way to judge whether it was right for them. Enquiries arrived poorly qualified, and fee-earners spent time on calls that were never going to convert.
We looked at recent enquiries to understand which converted, which didn't, and what distinguished them.
We identified what a prospect needs to know before they are willing to make contact.
We planned pages that answer those questions directly, including the ones that disqualify a poor fit.
We restructured the site around how clients describe their problems rather than how the firm is organised.
We designed a professional interface that makes expertise legible without jargon.
We designed forms that capture enough context for a fee-earner to prepare before the first call.
We built responsive, fast pages with the technical structure search engines need.
We launched and tracked not just enquiry volume but how many became real opportunities.
Tell us how the work runs today and where it breaks down. We'll give you an honest read on what it would take to fix.
We reply within one business day.
