E-Commerce Development
Most of the client's traffic arrived on mobile, but the store had been designed for desktop and adapted afterwards. Pages were slow on mobile networks and the checkout was difficult on a small screen, so mobile visitors converted at a fraction of desktop.
We separated mobile from desktop behaviour and identified where mobile users specifically dropped out.
We tested the existing store on mid-range devices and slower connections rather than only on fast hardware.
We redesigned the journey for a small screen and one thumb, instead of shrinking the desktop layout.
We designed larger targets, simpler navigation and a checkout that fits above the keyboard.
We rebuilt the storefront mobile-first, with layout and images sized for the device requesting them.
We cut payload, deferred non-essential work, and optimised the critical rendering path.
We reduced form fields, added mobile payment methods, and removed steps that existed only for desktop.
We released and tracked mobile conversion and speed against the pre-launch baseline.
Tell us how the work runs today and where it breaks down. We'll give you an honest read on what it would take to fix.
We reply within one business day.
